
kikipeepers asked
Less hockey and baseball. More original movies and series. That's one big equation on the mind of Mark Shapiro, executive VP of programming and production for ESPN, who's gung ho about broadening the audience for ESPN by reaching beyond the stereotypical potbellied sports nut, stretched out in his undershirt on a Barcalounger with a can of beer in one hand and a remote in the other.
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