YouThink

kikipeepers asked

Do you think Pizza Hut's reading program should be given up, in light of the growing child obesity epidemic?

You’ve read the book, now eat the pizza. Since 1985, that’s been the gist of Pizza Hut’s Book It, an incentive program used by 50,000 schools nationwide to reward young readers with free pizzas. The program is now under attack by child-development experts who say it promotes bad eating habits and turns teachers into corporate promoters. Book It, which reaches about 22 million children a year, “epitomizes everything that’s wrong with corporate-sponsored programs in school,” said Susan Linn, a Harvard psychologist and co-founder of the Campaign for a Commercial-Free Childhood. “In the name of education, it promotes junk food consumption to a captive audience... and undermines parents by positioning family visits to Pizza Hut as an integral component of raising literate children,” Linn said.

YesNo
41%
59%

331 answers · 0 comments

Answer this yourself in the app

Become a beta tester

Who agrees?

Age
Gender
Region

See how this splits by age, gender, and region in the app.

Answer this on YouThink

Become a beta tester