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From Drab To Fab - Jackson Receives a Makeover; Uncle Sam Spends $32 Million to Promote New Currency WASHINGTON, Oct. 21 /PRNewswire/ -- According to the Bureau of Engraving and Printing, a twenty-dollar bill is not a twenty-dollar bill by any other color unless the government spends $32 million to promote it. The new currency notes that went into circulation last week feature a colored background along with a new watermark and security thread to foil counterfeiters. Citizens Against Government Waste (CAGW) today criticized the excessive cost of the promotional campaign. 'The airwaves have been inundated with slick television commercials showing people spending the revised $20 bill. Either the government thinks Americans are not sufficiently intelligent to believe that a bill with Andrew Jackson's picture, the words 'Federal Reserve Note,' the signature of the U.S. Secretary of the Treasury, and the number 20 on it is a $20 bill, or Washington just has far too much money to spend,' CAGW President Tom Schatz said. 'With a record $374 billion deficit in fiscal 2003 and a projected $480 billion deficit in fiscal 2004, it can't be the latter reason. It must be the lack of respect the government has for taxpayers.' Bureau officials claim the ad campaign is necessary to prevent confusion for cashiers, foreign businesses and programming of domestic vending machines. They worry that a bumpy transition could threaten public confidence in U.S. currency and possibly destabilize the national and global economies.
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