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7-Eleven knows one thing that drives customers bananas: brown bananas wilting on the counter next to the cashier. "Our customers want yellow bananas - not brown," says CEO Joseph DePinto. So, today, the nation's largest convenience store chain will test at 27 Dallas-area locations a new plastic wrap developed by supplier Fresh Del Monte Produce to keep single bananas yellow and firm for five days - more than double the two-day shelf life for an unwrapped banana.
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